Integrity Dental Marketing Blog
Best Ways to Market a Dental Practice in 2021
Most dental practices we talk with tell us they’d love to get an extra 10-15 New Patients per month and that would totally turn things around for them. There are three aspects of this that we will address in this article. External Marketing, Internal Marketing, and Telephone Conversion.
TAGS: New Patients, Internal Marketing, External Marketing, Blind Spots, Telephone Conversion, Call Recording
The Difference Between Leadership and Management in a Dental Practice
In a dental practice, the owner is typically a skilled clinic technician who must also wear the hat of the leader as well as the manager. Each of these roles requires you to master a different skill set. While the training in one area can help in the other by developing character traits of patience or determination, the main traits that set them apart are vastly different.
TAGS:Leadership, Management, Culture, Key Performance Indicators, Onboarding, Employees
How To Use Social Media For Dentists
Let’s start with one basic fact: there are over 3.6 billion people worldwide using social media for business, for education, or for entertainment. If you aren’t using one of the major social media platforms for your business, you are missing out on a huge opportunity to connect with your clients and potential clients.
TAGS: Social Media, Marketing, Facebook, Branding, Pinterest, Instagram
The Only Two Reasons Potential Clients Will Contact Your Dental Office
As a businessperson, you should be aware of the reasons why a person would reach out to your office and make sure that you are prepared properly to handle them. We learned this in dental school, but somewhere along the way, we forget and it can come back to affect our level of success.
TAGS: Dental Marketing, Digital Marketing, Google Ads, Facebook Ads, Websites, New Patients